One of the hardest things to do in the marketplace is to gain trust. Even harder is REgaining trust after it’s been broken.

In this episode, Jon & Marc discuss the latest drama surrounding the polarizing Liver King, who has made quite the name for himself this year in the health and fitness industry. To absolutely no one’s surprise, it was recently revealed he uses steroids, which even Stevie Wonder could see!

However, there are always lessons to be learned in situations like this, so tune in to see why your word is so important and how true fit pros can leverage scenarios like this to further their own positive influence on their audience.