by Jonathan Lautermilch | Dec 24, 2018 | Marketing, Online Presence
One of the biggest challenges I’ve seen in the fitness business is how to scale your time. We get stuck trading dollars for hours and the next thing we know, the day is gone and we haven’t spent any time growing our business. It’s actually one of the main core values...
by Jonathan Lautermilch | Dec 17, 2018 | Marketing
If you’ve ever done marketing, especially online, it can feel a lot like gambling. You put a few hundred bucks in and wait to see the results. Sometimes you win and sometimes you lose. Doesn’t sound like a very smart or fun way to grow your business right? What if I...
by Jonathan Lautermilch | Dec 10, 2018 | Marketing
When I first started learning how digital marketing works, I was completely overwhelmed. I didn’t know much, but I did know that many people were experiencing success online, and the online space was where you needed to be if you wanted to remain relevant in...
by Jonathan Lautermilch | Dec 3, 2018 | Customer Acquisition
Does getting prospects to join your gym feel like pulling teeth sometimes? You finally get them to come in, find out what their goals are, and present your program — just to have them say, “I need to think about it.” You and I know they have already been...
by Jonathan Lautermilch | Nov 26, 2018 | Online Presence
Let me start by saying your website may or may not be making these mistakes. Two-thirds of the websites we have helped to optimize were making one or more of these mistakes. So next time you’re surfing the web, pay close attention to the design and flow of the...
