by Jonathan Lautermilch | Aug 11, 2022 | Marketing
At some point in your career, you’re going to realize you either have to settle for what you’re doing and no more than that, or it’s time to scale. Hopefully you choose the latter! In this episode, Jon & Marc discuss the ins and outs of scaling. What does it mean?...
by Jonathan Lautermilch | Aug 4, 2022 | Marketing
As a fit pro, it’s easy to get caught up in building a business you THINK you should be building, instead of the one you actually want to build. This can lead to overworking yourself. You could end up offering solutions with the intention of filling your bank account,...
by Jonathan Lautermilch | Jul 29, 2022 | Marketing
Public service jobs are often preceded by an undeniable calling, and for Matt Venema, it was no different. A combination of family history, searching for purpose, and the events of 9/11 led Matt to what is currently an 18 year career in firefighting. In this...
by Jonathan Lautermilch | Jul 22, 2022 | Marketing
Over the years, the fitness industry has been revolutionized by fit pros on camera. On this episode, Jon and Marc had the pleasure of interviewing one of the pivotal individuals on the P90X production crew, Mason Bendewald Mason shares some awesome stories of working...
by Jonathan Lautermilch | Jul 14, 2022 | Marketing
In this episode, Jon & Marc had the pleasure of talking with podcast superstar Sebastian Rusk. In the ever-competitive landscape of the fitness industry, there are a few key strategies any fit pro can utilize to easily separate themselves from the competition....